What About Bob?

50 x 50 scanability. It is easy to read through the windshield from 50 feet away.

Clean. The name and position are displayed prominantly .

Uniqueness. Not too many campaigns can use a Richard Dreyfuss movie as their tag line in a campaign. That was a creative move.

Color. The green sign is visible among the rest due to its color. I think it is a dark enough green that there shouldn't be any fading issues.

Grade B+